ICE Talks
Client: Institution of Civil Engineers
Overview
The engineering industry has consistently failed to attract enough creative young people, while the UK total of female engineers is the lowest in Europe and therefore Wind & Foster were asked to devise a campaign that could transform the civil engineering industry’s culture and outlook.
To lead this change, we gave a voice to ICE members, from experienced industry leaders to the next generation of engineers. ICE Talks sees people from across the civil engineering spectrum share their thoughts on these issues, and on how invisible barriers could affect careers in engineering and construction.